Plans — Free, Pro, Agency
Feature comparison, pricing, trials, BYOK.
One plugin download. The free version is fully functional. Paid plans add modules and managed service via license (Freemius) — they do not unlock built-in features. You can always use your own OpenAI key (BYOK).
Comparison
| Feature | Free | Pro | Agency |
|---|---|---|---|
| Sites | 1 | 1 | Unlimited |
| BYOK OpenAI key | ✅ | ✅ | ✅ |
| Library scan | ✅ | ✅ | ✅ |
| Single-image generate | ✅ | ✅ | ✅ |
| Basic CSV export | ✅ | ✅ | ✅ |
| Background bulk jobs | — | ✅ | ✅ |
| SEO rename & replace | — | ✅ | ✅ |
| Backups & rollback | — | ✅ | ✅ |
| Quality analysis & job emails | — | ✅ | ✅ |
| Featured image AI | — | ✅ | ✅ |
| History restore | — | ✅ | ✅ |
| Media Library bulk actions | — | ✅ | ✅ |
| White-label branding | — | — | ✅ |
Pricing (indicative)
Check pewitlabs.com/pricing for current prices:
- Pro — ~€69/year (or monthly) — 1 site
- Agency — ~€249/year — unlimited sites + white-label
Payments via Freemius (Merchant of Record — VAT/invoices handled there).
Trial
14-day trial of the Pro/Agency modules for testing. BYOK only during trial — managed AI credits (if offered later) start after paid conversion.
Who Pro is for
You save time when you need any of:
- Hundreds+ images (background queue)
- SEO filenames at scale with backups
- WooCommerce catalog cleanup
- Featured images for many posts
- Client CSV reports and health score
Single-image Free is enough for small blogs; shops and agencies hit Pro quickly.
Why Agency?
- Multiple client sites on one license
- White-label — your logo/name in admin menu, dashboard, job emails
- Future: client PDF reports, CLI, brand presets (roadmap)
Managed credits (optional, future)
Alternative to BYOK: buy credit packs, we proxy OpenAI. Not required — BYOK is fully supported on all plans.
License management
After purchase: Freemius account → activate site → updates automatic.
Dev override (staging only): define('AIMT_DEV_PLAN', 'pro'); in wp-config.php.
Refunds
See Refund Policy — typically 14-day money-back on license; OpenAI usage is separate.